Entries from July 2009 ↓
July 29th, 2009 — Digital Signage
One aim that digital signage equipment strives for is to make a customer do something with the thing she or he has just seen. It is necessary to create a positive experience of a customer. But you should remember that there are always pitfalls connected with poor planning and bad execution.
Let us discuss three areas where hdmi to component converter and digital signage itself will definitely play a positive role. The first question a customer has when he/she finds something interesting is: “Where can I find this thing?” And the task of digital signage to show the exact location of the product and the easiest way to get there. If it is too complicated and requires a lot of customer’s effort, a person will simply become uninterested and disengaged.
Another area is education. Digital signage will definitely allow a customer to get deep knowledge of your service or product at his or her own pace. If a person has a desire to education, he will definitely become interested in the thing you sell. At the same time, poor education will sour the experience. Remember, never make a customer look silly!

Finally, time. When people are waiting for something, they need something to forget about the time and get distracted. But it is necessary to remember that if you repeat anything more than twice, it will be boring and useless. At the same time, try to create something that will not draw customer’s attention away.
Digital signage can create positive experience. But keep all the cons in mind!
July 12th, 2009 — Server
Server is not always a person who works in a restaurant… In our case this is a computer. Server, in general is a computer (a program to be precise) that is on the network and waits for users. There is no need for a server to have a screen or a keyboards. This program simply waits for requests from users and replies to them. A single server can work with many clients’ programs at the same time. Servers are created to store data so that clients could use, edit or delete it.
Today all the users are connected to and by the Internet. It means that a lot of information is on servers and people from different countries can get access to it concurrently. It doesn’t really matter what computer a person has, a web browser is of greater importance. Pentium computers make up most of the servers. They run programs, store data and serve users when they ask fo it. As for the kinds of servers, there is a vast number of them, e.g. File Protocol Server, Web Server. The latter is more popular and it is interesting to know that there is no need for it to be connected to the Internet! It is possible to connect it to an office network and all the machines will be able to communicate with it like the Internet.
Besides FTP, web servers, there are also Gopher server, which is similar to FTP but is like WWW and has no hypertext. Everything looks like a document or a plain menu and nothing extra. Unfortunately, we can’t discuss all types of servers because there are more than one hundred. Every company has lots of reasons to talk a user into using this or that server and product. But your decision is final.
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